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Government CIO Outlook | Saturday, April 01, 2023
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GovTech initiatives provide the public and private sectors a platform to unite, share resources, and build solutions that create value for both sectors. By leveraging the strengths of both sectors, GovTech initiatives can create innovative solutions that can be used to address specific public sector challenges.
FREMONT, CA: The public sector is another area that B2B entrepreneurs with new digital solutions can target. Although partnering with the government may not be the most apparent option for businesses, it is a rare opportunity. Numerous GovTech initiatives create new opportunities for tech developers to collaborate with local and international public sector organizations. It is an exciting development for inventors, governments, and society.
So why should startups collaborate with the government?
A partnership between governments and startups can produce numerous intriguing and significant results. These are some reasons entrepreneurs should consider entering the public sector as their next market.
Municipal governments are willing to spend
Global expansion is typically the primary objective of most businesses, but this begins with establishing a solid foundation. The increased demand for digitalization in the public sector and with local governments enables enterprises to successfully take their first steps in their country.
Developing pilot products for local markets, selling them successfully, and receiving feedback from clients in the public sector can help ambitious companies perfect their solutions and prepare for global clients and marketplaces.
Governments have already spent billions of euros on public procurement, and spending on software and IT services are increasing annually. The demand for digitalization will only increase; therefore, enterprises can acquire a new client with enormous pockets for life—the government.
Reliable clients
Public sector organizations can become reliable long-term clients for startups just beginning or focused on scaling their business—there is no unforeseen danger that the client would go bankrupt! Hence, new and rapidly expanding businesses are protected from losses that could be disastrous in their early years.
Additionally, startups serving public sector clients can significantly improve the efficiency of processes and technology that aid citizens in their day-to-day lives.
Govtech solutions are gaining significant interest. Many nations have begun launching GovTech efforts to better connect private businesses with the public sector to foster greater collaboration.
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